Entrepreneur of the basic principles of search engine optimization
search engine optimization how keywords directly related to your business content
have not thought about SEO in the end what is, but do not dare to ask?
SEO is short for “Search Engine Optimization”. It is the general term for all methods, and you can use it to ensure that your website is found by various search engine result pages (serp).
Google is the most widely used search engine, but it is certainly not the only one. Bing, Yahoo! , AOL and other companies.
If your website does not appear higher in their search rankings, then you have missed a huge opportunity.
The goal of search engine optimization is to obtain qualified potential customers and potential customers, who find your business when they search for the products or services you provide in search engines.
SEO is not rocket science, but it can be complicated
when it comes to search engine optimization, some important strategy can greatly improve your presence in the increasingly crowded online space.
If you are trying to search optimization yourself or more wisely hire a search engine optimization expert, it is important to understand some of the basics of search engine optimization before proceeding.
Search engines try to provide the most relevant results for the searcher’s query. Is this an answer to a simple question, such as “How many ounces in a gallon?” or a more complex question, such as “What is the best Chinese restaurant closest to me?” After
reading this article, you will better understand the beginning What you need to know before SEO activities, and if you decide to outsource this valuable marketing strategy, what is your role.
Know your audience and what they are looking for what kind of content
Why Content Marketing search engine optimization plays an important role
First, let us look at the contents of SEO. This is the content on your website (text, pictures, videos, etc.).
Because good search engine optimization relies on your content ranking, as well as your social media and local activities, you want to keep fluffy content to a minimum and focus on quality.
Although it sounds time-consuming, high-quality content has benefits beyond SEO.
Good content is useful in all marketing media. It forces you to think about your message from the perspective of themes and keywords.
The key is to make sure what your audience is really interested in.
You must know who will want to buy your product or service and what they are searching for in search engines so that they can find your website as a solution to their needs.
Your initial intuition may be correct, but you may miss something that may increase website traffic, potential relationship opportunities, or bring new market segments to your business.
Therefore, proper due diligence is the most important thing in order to map your target audience to the keywords, topics and phrases they use in and around your industry.
SEO-driven content created
just for search engines usually let you write boring content. Generally speaking, this strategy will not help you convert visitors into customers.
It is best to focus on people first. Make your content as value-oriented as possible, and then optimize content for search engine robots without sacrificing content quality.
The basic content is extremely important. Too many people ignore the content, but it is one of the main anchors that bind you to Google’s related algorithms.
The problem we have seen many entrepreneurs encounter is that the content they create “they” think is perfect and sounds great, but search engine optimization may sometimes be completely worthless.
Truth is important, but to do this, you must first consider why you should first consider marketing, branding, potential customer development, and of course search engine optimization when creating content.
Condensed condensed content, duplicate content, rotated content, or spam content that contains errors can harm you.
On the contrary, the content must not only be lengthy, but also well written, with rich keywords, and readers must spend a lot of time digesting and consuming these content.
SEO successful content creation
When creating content, you need to make sure that each page is optimized for the following:
• page speed,
• crawling robot,
• reaction friendship, and
• overall findability
in the long run, the site audit to establish some initial investment or The initial best practice recommendations will save you a lot of time and money.
Ideas for new content can be collected from frequently asked questions by your own customers, or visit online forums and social media to find questions surrounding your industry, product, and market for more inspiration.
Check your competitors with content creativity to ensure that you are on par with your competitors when it comes to industry topics and issues related to the company.
Manage your keywords wisely
key to let search engines and visitors are satisfied that there is quality content on our site, including keywords used by your target market in search engines, when you find one of your business When the solution to the problem can be solved.
To do this, you need to run your keywords and topics through a tool, such as Google’s Keyword Planner, to ensure that the topics and keywords you choose have enough search volume and potential traffic to make them worthwhile.
Be sure to consider the relevance of the search to your readers.
The narrower the topic focus, the lower the traffic is usually. This is often offset by the accuracy and interest of the audience.
Don’t spam keywords!
This also means using different meanings of the same word repeatedly in your content.
Google likes new content. Remember, websites are mobile, so this is where your blog plays a major role in effective search engine optimization.
What is a search engine does not find the
search engine spiders only a certain amount of data storage. If you are playing tricks or trying to deceive them, in the long run, you are likely to hurt yourself and your business reputation.
After all, focusing on high-quality content that your target audience can easily find will help your marketing and sales efforts. Spend a lot of time on the above things, and the rest will be arranged properly. Are you ready to enter the Google homepage to find your best keywords?