We are very familiar with websites such as Google, Yahoo, and Bing.
We use these websites to obtain the information we need. Once we search for something based on the keywords we use, we will get results related to that keyword on the browser. So, in this way we can see websites that match our keywords. The result is a web page, and the box where we put the keyword is the search engine. As we all know, in all search engines, Google search is the first. So all our efforts are for www.google.com, so that our website will appear on the first page. Few people will visit page 3 or 4. So everyone is staring at the first page.
then is how these search engines work? This method is quite complicated. Thousands of technicians are using some powerful software and algorithms to work around the clock. All search engines have powerful databases, and they store all these images, videos, and documents in a very orderly manner. Once we search for something, the matching image or content will appear. For example, an image stored in a database has a name, and if we enter a keyword with the same name, we will see the image and the website that contains the page. This task of collecting data from different websites by search engines is called crawling. All search engines use a software/algorithm called search crawlers to execute crawlers. Different search engines have different search crawler names. For example, Google named it googlebot, and Yahoo named it yahoo! When bing is called bingbot (also called msnbot), Slup. These bots visit all websites and continuously collect data. When a website is visited by this robot, it is considered to be indexed by search engines. Once a website is indexed, keywords found on that website will appear in the search results. However, the website may not appear on the first page, but on subsequent pages.
So the question is, how can this website appear on the first or second page? It depends on many factors. One of them is the search crawler visit. The more frequently search crawlers visit the website, the website will be placed at the top of the search results page. So this is the most basic! The more frequently you let the robot visit the target site, the more forward the site will be. This is called search engine optimization (SEO). There are two types of search engine optimization. On-page and off-page search engine optimization. Both are equally important for optimization. So, as long as you open a new website, your goal should be how to make the website appear on the first or second page. For this, you need to perform search engine optimization.