do not put all your eggs in one basket. This is an old saying that encourages you to reduce risk by distracting yourself rather than relying on one thing. Ask any stockbroker and they will tell you that investing all your money in a company is very dangerous, and it is rarely the right approach. When you rely on only one source, if something bad happens, you have nothing else to rely on. After all, most people would agree that this is basic common sense.
Entering the Google era, many webmasters seem to have thrown aside this traditional logic and instead support the Google tunnel vision. It is true that Google is the most popular search engine in the world today, with 380 million unique users every month. According to ComScore Media Metrix, they have a 42.3% share of the search market. These numbers should make webmasters stand up and pay attention, but they shouldn’t make them ignore everything else.
Many SEOs (search engine optimizers) talk specifically about how to get high rankings in Google, and it seems that this is the only way to drive network traffic. Other SEOs look at the web from a larger perspective. Instead, they see Google as part of the mystery (albeit an important part). A good seo recognizes that although most searches may come from Google, there are also many potential website visitors and customers from other engines that are also worthy of attention. Fortunately, many search engines use similar criteria to determine the importance of a site, so optimizing one engine should give you a boost in all other engines. But if your SEO ranking report only says Google, it may be time to start asking you to rank in other engines. After all, no webmaster is prepared to say that a customer from a website other than Google is a customer they don’t want!
List yourself in the web directory
Your website traffic and customers may come from all over the world, so you want to make sure that customers will find you no matter where they are looking. There are many different web directories on the Internet. Some websites categorize various websites, while others focus on specific niche markets. In just a few moments, you can initiate an online directory campaign and list you in all directories that potential visitors may use. The best part is that many website directories will let you submit your website for free, so this is a cost-effective way to generate targeted traffic. The best directories are those that provide direct links back to your website. In this way, your directory activity becomes a link building activity, and you can improve your ranking on most search engines, including Google. (Two birds with one stone, shudder!)
To find those niche site
network is based on the link. This is how web surfers move from one website to another, following the endless flow of information. You need to take advantage of this to ensure that your site is linked to along this path. If you are selling t-shirts, try to find a website dedicated to the subject of t-shirts (in this case, fashion). In this day and age, you can almost guarantee to find a website with t-shirt resources. Looking for ways you can generate a link to your website from them. If you have some marketing funds, you can buy text or banner ads, which will also provide a link back to your website. You can send a quick and polite email to the webmaster requesting a link exchange (after all, the website needs a link too!), or you can provide content in some way and include a link to your website in your author resume the link to. There are many different approaches you can take, and as long as you end up with a link to your website, you can increase the likelihood of attracting visitors who follow the information path. The World Wide Web is a big place, and it will only get bigger and bigger. You should invest a lot of resources on more important traffic drivers, such as Google, but you should not fall into such a trap: that is the only thing you can rely on. By diversifying your traffic resources and listing yourself in the web directory, you will be better prepared for future development.