Search Engine Optimization (SEO) – Overview

Randall Hailin

WebSuccess university lecturer

to your blog site as the main search results is called search engine optimization (SEO) in any of the major search sites. There are more than 200 leading search engines… but one of the main search results points of Google search is regarded as the “Holy Grail” of Internet marketing.

There are many views around SEO best practices, and there is no doubt that you can spend a few hours researching this topic to get in-depth solutions and high-end professional guidance.

But whether it’s Google, Yahoo, Ask Jeeves, or whatever, optimizing a blog site for any search engine requires basically the same general techniques, and anyone needs to learn these techniques. We reported it to:


site optimization start from the content

if the content is irrelevant, the website will not last long in the rankings. The best way to get relevant content is to have experts write the content. Now, you don’t have to hire someone for this-you can become a professional!

For novices, this may be a bit unbearable. Remember, in the field of search optimization, information is the key to keeping website visitors coming back. (…It will also keep webmasters linking to your website.) Search engines like traffic and links very much.

Many search engines use link counters to rank websites. If enough people like this website, they will link to it from their own website to help their guests find more in-depth information on a particular topic. “General interest” websites will occasionally link to expert websites to drive up their own traffic and serve as the initial portal for these expert websites. By doing this, they can improve their ranking in the optimization list.

Remember, the quality of linked sites plays a major role in ranking. Than high-quality sites such as Microsoft and Google efficiency “Joe fishing trip” this site more


When it comes to creating content, keywords are the “anchors” that search engines rely on. But be careful. Just filling your content with keywords may be considered spam. (…Many spammers fill in keywords in the page, hoping to catch anyone who searches for anything.) Such pages are usually deleted quickly, but they do exist, and they will also be treated coldly. .

Meta tags

Another optimization strategies include the use of “meta tag” in the title of the content. The title is very critical and one of the key items used by search sites to rank. It is also a hook to attract a surfer to your website.

So when we discuss the title, I suggest that the length of the title is about 50-80 characters (including spaces). Place the main keyword near the beginning of the title to prevent users from resizing the window.

Good example:

“Google search engine optimization tips and tricks”

Bad example:

“How to do important search engine optimization for your website.”

Finally, when it comes to search engine “optimization,” there is one more thing you shouldn’t do:

Don’t do not use a lot of keywords related content
(you may be labeled a spammer and is included in the blacklist you’re trying to climb the search engine.)

away from the pop-up window

away from the excessive load time and a lot of flash animation

If you apply these simple techniques, you will soon notice that your search engine rankings improved. Contrary to what some “professionals” might lead you to believe, search engine rankings take time. Continue to use these techniques and you will succeed. For your success,

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