if you are trying to make your search marketing campaign well-organized, profitable, you definitely need a reliable search engine optimization tool. Today, this industry provides a large number of online marketing software for website owners to meet their various needs. Choosing from this variety is not easy. This article aims to review the most popular search engine optimization tools, including free and paid.
Search engine optimization tools can be divided into search engine tools and third-party tools.
Search engine provides search engine optimization tools
The first group includes Google ad words Keyword Tool, Google Webmaster Tools, Google suggestions, Yahoo! Site Explorer and Yslow.
Google Keyword Tool
This tool is to attract more pay-per-click advertising to you, advertiser competition, search volume and approximate ideas about popular keywords. You can apply this search engine optimization tool to generate a list of the best keywords, and then use them in your website to make it appear more frequently.
Google Webmaster Tools
This software generates detailed reports about the visibility of your pages in Google and allows you to adjust your basic configuration settings. With this software, you can add the latest version of the site map, edit crawler visits, adjust website links, change URLs, modify geographic targets, preferred domains, and even crawl rates.
Google recommends that
this program generates 10 frequent search phrases based on your specified words.
Yahoo! Site Manager
This tool allows the study of Yahoo! search. It points out the most popular pages of any website and tracks links to your competitors, allowing you to request backlinks from the same source.
This software is designed to help you speed up page response time by pointing out the impact of high-performance features. Based on 22 rules, Yslow analysis enables you to increase page load time by 50%.
3d party tools
The most effective and well-known third-party search engine optimization tools estimate the magnificent SEO, word flow, SEMRush and SEO power suite.
this link analysis tools use their website crawlers. Equipped with majestic search engine optimization, you will be surprised by the large amount of data related to backlinks: anchor text, history, domain name and account. In addition, this search engine optimization tool reveals real data, which is often distorted by large commercial search engines.
this program is designed to maximize the efforts of your SEO and PPC activities. Unlike the free googleadwords and Google Suggest, this SEO tool uses and analyzes different data from several major search engines. Therefore, search engine optimization professionals and website owners can understand the specific keywords searchers use to find their website and add these words to their PPC activities according to the classification rules they define.
keyword and competitor research system provides keywords, competition of organic and paid results, ad text advertisements, potential buyers and sellers of advertising report. The most powerful aspect of this tool is the ability to export data, especially through APIs.
SEO power suite of many optimization SEO toolset no help in many ways the performance of your site. Including four independent programs-ranking tracking, website auditing, search engine optimization spy and link assistant-the search engine optimization power suite provides one of the most comprehensive methods to improve Internet marketing efforts.