The answer to this question is simple; keyword density refers to the number of times a keyword or keyword phrase appears in your content, including every word in it. This means that headings, headings or other alternative text are all taken into account.
Your keyword density calculation of
the jargon often used in search engine optimization, it is very important to know how to calculate the keyword density on your web page. In order to handle this task, it is enough to count the number of one keyword per hundred words in the content. To explain this more satisfactorily, let us take a provable example: your keyword “UK link popularity development” can be found twice in every 100 words in your content, which means the percentage is 2. . Let’s take another example. You have a 500-word content and the keyword “UK search engine optimization” with a frequency of 5 occurrences, which means that the very critical phrase density is 1%. To calculate this density, you should first take the frequency of the keyword, which is 5, then divide this number by the total number of words 500, and finally multiply the result of the latter expression by 100%. As you can see, the calculation is not simple.
Distribution of related words
, however, if you have 500 words of content, it does not mean you should only use a key word in every 100 to get the percentage of 1. This particular and related word distribution can be different. For example, the last paragraph of your content can contain all five keywords, while the first and middle paragraphs do not. This distribution is possible.
High keyword density and its consequences
Imagine you are stuffed with 12 or more keywords “UK SEO” content in 450 words, the keyword density is high and very happy. However, this page may be considered spam and ignored by many search engines (such as Google). The explanation is simple: Google is characterized by limited calculation of keywords and does not allow a keyword to appear a large number of times on the web page.
What should be the keyword density?
Because every search engine has its own keyword calculation process, you should know which one is more important to you. If you are targeting MSN or Yahoo to promote your website, then 5% density is fine, but if your target is Google, then 5% keyword density will turn your web pages into spam. Here you should consider 1% or less. However, reducing keyword density is not a good choice: only one keyword in every thousand words can significantly reduce your site’s chances of ranking high in search engine results. As you can see, the idea of perfectly shaping the optimal keyword density is impossible. Its boundaries are so vague; however, you’d better follow the advice given and focus on interesting and authentic content.