WordPress page search engine optimization requires the same steps as any other type of website, but apart from that, some changes to the standard configuration are required, and good themes and various plugins are used.
On-page search engine optimization for all types of websites includes:
Choosing good keywords-this is the basis of all search engine optimization, you can fail even before you build a website.
Get a good domain name-this should include the main keywords. If you can get a clean old domain name that is appropriate, it would be ideal.
Add unique content-your site will get promoted content that is not available elsewhere.
Arrange each page around a keyword-use keywords in the URL, title, title, and text while keeping the content readable to visitors. Don’t overdo it, because this might be seen as keyword stuffing and search engines don’t like it.
Link-Use keywords as anchor text to link all pages together. You can also link to relevant authoritative websites, preferably from your content. Do not link to any suspicious websites.
Including “legal” pages-legal policies and about and contact pages are essential for web search engine optimization purposes.
Add content often-search engines like to see your website is active, so it’s good to update frequently.
Make a sitemap-make sure to have a search engine sitemap (WordPress users can install a plugin to do this).
Other things to consider for WordPress page SEO:
WordPress themes-some themes are beautifully designed and do not consider page SEO. Use a design and search engine optimization idea.
Permalinks-Change to “postname” so that the page/post title appears in the URL instead of a number.
SEO plugin-install a SEO plugin, such as “all in one SEO package”. By default, this will automatically improve on-page search engine optimization, including preventing search engines from indexing duplicate content, providing the ability to enter metadata for the site and each page article, and providing control over the title format (you may need to delete the blog name). You can also install a different type of SEO plugin to check your on-page SEO. The SEOPressor plugin analyzes each page and post, and gives it a page search engine optimization score, as well as suggestions for improvement.